Summary
Twelve websites, one pattern
Each site's estimated monthly organic visits at its peak, against the latest month.
| Website | Industry | Peak month | Peak | Nov 2026 (to date) | Change |
|---|---|---|---|---|---|
| wikipedia.org | Online encyclopedia | Oct 2025 | 4.58B | 3.22B | -30% |
| reddit.com | Online community | Aug 2025 | 1.02B | 642.7M | -37% |
| moneycontrol.com | Financial news | Apr 2025 | 81.2M | 22.1M | -73% |
| gettyimages.com | Stock imagery | Aug 2025 | 19.7M | 10.2M | -48% |
| economictimes.com | News publishing | Jun 2025 | 30.9M | 5.38M | -83% |
| stackoverflow.com | Developer community | Jun 2024 | 12.9M | 5.02M | -61% |
| hubspot.com | Marketing software | Feb 2024 | 10.9M | 2.77M | -75% |
| dezerv.in | Wealth management | Jan 2026 | 206K | 93K | -55% |
| strike.money | Stock market tools | Jun 2025 | 252K | 56K | -78% |
| godrejproperties.com | Real estate | May 2025 | 315K | 54K | -83% |
| euroschoolindia.com | K-12 education | Mar 2025 | 81K | 13K | -84% |
| storylane.io | B2B SaaS | May 2025 | 147K | 10K | -93% |
01 / 12 · Online encyclopedia
wikipedia.org
-30%
Peak4.58BOct 2025
Now3.22BNov 2026, to date
Wikipedia's own figures show human pageviews down about 8% on the year in mid-2025.
"We believe that these declines reflect the impact of generative AI and social media on how people seek information."
02 / 12 · Online community
reddit.com
-37%
Peak1.02BAug 2025
Now642.7MNov 2026, to date
Reddit grew on Google for two years, and its own CEO now says the newest search features send far fewer visits.
"AI Mode does not drive traffic."
03 / 12 · Financial news
moneycontrol.com
-73%
Peak81.2MApr 2025
Now22.1MNov 2026, to date
04 / 12 · Stock imagery
gettyimages.com
-48%
Peak19.7MAug 2025
Now10.2MNov 2026, to date
Search visits have roughly halved since the August 2025 peak.
In the news
Getty Images filed for Chapter 11 bankruptcy on 21 Oct 2026.
Reporting links the filing to heavy debt, a collapsed merger with Shutterstock and growing competition from AI-generated images. Getty is restructuring to go private and keeps operating as normal.
Sources: CNBC, 21 Oct 2026, Bloomberg, 21 Oct 2026
05 / 12 · News publishing
economictimes.com
-83%
Peak30.9MJun 2025
Now5.38MNov 2026, to date
06 / 12 · Developer community
stackoverflow.com
-61%
Peak12.9MJun 2024
Now5.02MNov 2026, to date
Visits recovered once in early 2025, then fell to a new low.
Questions asked per month
949 new questions in October 2026, down from 207,169 at the March 2014 peak.
That is 99.5% fewer. In November 2022, the month ChatGPT launched, developers still asked 109,119.
07 / 12 · Marketing software
hubspot.com
-75%
Peak10.9MFeb 2024
Now2.77MNov 2026, to date
The slide began in 2024 and has not reversed since. HubSpot's CEO points to AI Overviews.
"AI overviews are giving answers, and fewer people are clicking through to websites."
08 / 12 · Wealth management
dezerv.in
-55%
Peak206KJan 2026
Now93KNov 2026, to date
09 / 12 · Stock market tools
strike.money
-78%
Peak252KJun 2025
Now56KNov 2026, to date
10 / 12 · Real estate
godrejproperties.com
-83%
Peak315KMay 2025
Now54KNov 2026, to date
11 / 12 · K-12 education
euroschoolindia.com
-84%
Peak81KMar 2025
Now13KNov 2026, to date
12 / 12 · B2B SaaS
storylane.io
-93%
Peak147KMay 2025
Now10KNov 2026, to date
What it means
Ranking alone no longer brings the visit
The answer now sits on the results page
AI Overviews and AI Mode answer many searches before anyone clicks, so the same rankings bring fewer visits.
Visibility now has two parts
Rank in the results, and be the source that AI answers cite and name. We track both for every client.
Method
Source: Ahrefs Site Explorer, estimated organic traffic for each domain and its subdomains, worldwide. Each month is the average of Ahrefs' daily estimates, and Nov 2026 is month to date. Ahrefs estimates show the trend, not exact visits; each site's own analytics will differ.